Online reputation is one of the levers of internet marketing. With a positive brand image, you will increase your traffic and turnover. However, marketing jobs cannot be improvised, and to optimize your chances of success, it is preferable to work…
E-reputation or online reputation refers to the perception that Internet users have of a brand or company based on all the elements present on the Internet (website, blog, opinions, reviews, recommendations, etc.). These days, almost everyone use search engines to…
The online reputation of your corporate brand affects your company's revenues and market value, as well as your ability to recruit and retain top talent. With strategic brand reputation management tactics, you can easily improve your reputation on the web.…
So you have your business name, your products, your website and your lead generation strategy in place; now all you need is for the money to start rolling in, right? Well, not quite. As any business owner knows, reputation is…
I have seen first hand the effect a bad reputation has on a local business. There are so many scenarios where a bad couple of reviews can cost you as much as thirty percent of your business or even more…